SEO Specialist Employee Spotlight

By Sarah Enders November 5, 2020
Jake Peterson - Digital Marketing Services

How long have you been with Atiba and what is your role?  Jake Peterson - SEO Specialist and Content Marketing Guru

I joined the Atiba team in May 2020 as the SEO specialist and content marketing virtuoso on the digital marketing team. Web design has been part of the fabric of Atiba for over 20 years, so it only made sense to bring in an SEO specialist to complement the web design side.

Atiba is based in Nashville, but I’ve been in Madrid, Spain for almost seven years now taking remote work to the next level. That makes me, unofficially, the self-appointed King and Emperor of Atiba’s European Division.  

What is your favorite part about working at Atiba?  

Culture is one of those buzzwords that gets tossed around, but you can really tell there’s something special about Atiba’s culture. Everyone is understanding, empathetic, encouraging, and team-oriented. I also love the flexible work hours Atiba offers as it can be challenging to juggle working from home and parenthood. 

What motivates you to wake up and go to work? 

When it comes down to it, I really enjoy what I do. In college, I studied history and have always loved writing and research which is what got me into content writing. On the SEO specialist side, the job borrows a lot of things from many different disciplines. You have to find the right balance between being analytical, technical, and creative while also being very, very patient. 

What makes you a geek? 

I’m a big video game, tech, and fantasy geek. I’ve built my own PC a number of times and always try to optimize it for my favorite games. I listen to a few Dungeons and Dragons podcasts and love listening to data-centric, analytical sports podcasts.  

Jake Peterson - SEO Specialist at AtibaWhat’s the best vacation you ever took? 

My wife and I went to Sardinia for our honeymoon and that was a blast. We had to take a ferry from Barcelona to the island. We took our car and then spent the rest of the week driving around the island, visiting small towns, and going to beaches. It’s still the clearest water I’ve ever seen. 

What’s your go-to snack during the day? 

Spain is wonderful for a lot of things, but they severely lack in the snack department. I miss trail mix from back home, so I have to make my own here. Usually, that just involves peanuts, raisins, and smashed-up dark chocolate but I’ll sometimes mix other nuts or add some extra flavor. It’s easy to make and decently healthy. 

 

 

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