Responsive Website Redesign & Custom Wordpress
When nationally recognized alcohol and drug treatment center Cumberland Heights (based in Nashville, TN) approached us about doing a new website, we were immediately excited by the challenge and opportunity that lay ahead. The folks at Cumberland Heights do amazing, life-changing work and we wanted their website to reflect that just as much as they did.
We did a full overhaul, creating a beautiful responsive template with a customized donations system built right in.
Our process began with a Google Analytics Audit, and multiple SEO/SEM marketing strategy consulting sessions. We built the sitemap and information architecture based on business goals and data derived from previous web statistics and user feedback.
The design features great on-site photography and a unique brand-enhancing color-scheme with a wide-screen / long scroll format and “sticky” navigation.
Custom WordPress development allows for all content on the entire site to be updated by a non-technical content manager, including two custom blogs, but perhaps the most impressive feature built within the WordPress admin is the events and donation capabilities. Payment integration is handled with Authorize.net for constituents to be able to support Cumberland Heights in any number of ways – via attending an event, or making a donation.